UA-69776335-3 Financial Fluency: How Women Thrive Outside of the 9 to 5

#116 Quit The Job You Hate with Jessica DeBry

August 15, 2017

Are you working at a job you hate? Feel like there’s no way out? Then this episode is for you! Jessica DeBry is an online business manager who teaches women how to build the business they love so they can quit the job they hate!

 

How to get started:

 

Step 1: First step is the Time Pocket Formula. Write down how you spend all of your time every day. Figure the pockets of time where you can dedicate 30 minute to an hour or even two hour blocks of time in your day that you can consistently dedicate to building your business. Can you find 10-15 pockets per week or the equivalent of 10 hours per week? How about a morning routine to make sure you get some time in each day?

 

Step 2: What do you want to accomplish in your 10 hours per week? Create 3 big goals every week to work towards that will get you where you want to be. Do you need to build your email list? Do you need more visibility from activities like guest posting, podcast or getting on or starting a YouTube channel?

 

Step 3: Then put the tasks you identified into the time pockets available in your schedule. Then DO the tasks at the appointed times!

 

Jessica also recommends that you have something completely passive in your business as soon as possible. Create some kind of low priced offer that you can build a funnel to? This means having a free opt-in like a cheat sheet or checklist to encourage people to sign up to your email list, after then get the freebie, then they get a few emails that lead them towards the low priced offer like an ebook or a mini course with a few videos. This will help you get your systems up so it will be easier to scale once you leave the job and start making your side-hustle your full time hustle!

 

You can connect with Jessica Debry via her website at www.jessica-debry.com and instagram.com/jessicadebry, and you can find her new monthly membership club for side-hustlers at www.sheclubmonthly.com.

 

You can grab her free side-hustle bundle to get you started right here: jessica-debry.com/bundle

 

Resources:

 

Audible.com

Savor The Success Daily Action Planner

The Content Planner

90 Day Year and 90 Day Year Planner

The Five Minute Journal

Miracle Morning

168 Hours: You Have More Time Than You Think

Jen’s Goodreads #100boosayear Challenge

Show Your Work

Kindle White Pages

The Art of Asking

 

Jessica DeBry shows women how to quit the job they hate and build a business they LOVE.

 

As an Online Business Mentor, Jessica teaches female entrepreneurs worldwide how to get sh*t done, monetize themselves, and build their brand, so that they can ultimately transform their #SideHustle into Solopreneur Success.

 

After doing everything “right” and following the traditional school-to-corporate path, she found herself craving more out of life. After 15-months side hustlin’ with her online business (while still working full-time), she quit her 9-5 for good and now shows others how to do the same.

 

Jessica has been featured on MindBodyGreen, Guided Mind, Pick the Brain, Women’s iLab, and more. She holds a BA in Communications and a MBA in Global Management.

 

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#115 Multi-Passionate with Meliss Jakubovic

August 8, 2017

Ever feel like you have too many ideas for your business? Or too many ideas in general? Some people agonize about needing to pick just one thing to focus on at a time, and act like what they are doing now is what they will be doing long term. The truth is that few people these days stay in the same job or have the same focus for longer than a few years at a time, and having a few different income streams in different areas can help you diversify and stay afloat when things change in your main area of focus.

 

Meliss Jakubovic knows a lot about this. When I asked her what she does I got the most amazing reply. Her main online business of the moment is Meliss Marketing which runs Facebook ads for coaches, business owners and people who run ecommerce sites. But the way she got into doing Facebook ads was from running her own Health and Lifestyle blog and coaching business. Which she actually still runs on the side. How did she get into Health and Lifestyle blogging and coaching? Well before that she trained in and taught Yoga, something she still also does on the said. But before that she was an Israeli Folk Dancer and also DJed on the side. All of which she STILL does! Oh and did I mention she is also the single mother of two young boys who also dance, do yoga and most of the other stuff right along with Meliss.

 

Now I tend to think that I'm a pretty busy women with a couple of businesses being run out of my own and caring for special needs kids to boot, but when I heard that Meliss still has a hand in all of these businesses that she ran in the past, I had to ask, do you ever sleep? How do you manage to keep all of these plates spinning? Or balls in the air depending on which metaphor you like best.

 

Meliss replied that she is very structured with her schedule and sticks to her calendar as best she can. Meliss Marketing is front and center right now, so she tends to spend the bulk of her working day on that. Yoga is part of her own self-care, but the fact that she gets paid to teach yoga classes some evenings and weekends means that her self-care is also an income stream. From what she told me the folk dancing is mainly a hobby, but she does still choreograph for certain shows and while that is going on she prioritizes that until the show is over and then it falls back down the priority list until another show or festival comes up. And the DJing fits in around other things when and if someone wants her to DJ. Oh and did I mention that she has also authored a book along with a companion journal to go along with it?

 

Because I've been struggling with learning how to run Facbook ads myself lately, I asked Meliss to share a few tips to help someone like me (who feels like I have only thrown money away on FB ads up to this point) start to get a handle on how they can really help my business grow. Here are a few of the tips she gave me:

 

  1. If you don't have a business page yet, set one up. You need one to run FB ads.
  2. Really make use of the business page real estate. Use a really good profile picture for your business page and use the cover photo to let people know what it is you do and how you can help them.
  3. Plan out your content. Curate the content, give them plenty of value and make sure you aren't only posting to sell. Facebook exists for engagement first. Being too salesly too soon can turn people off.
  4. However as you plan out your content, plan it around the launches or sales that you want to make throughout the year. Find and create content to logically leads into the services and products you want to sell.

 

I've always loved the idea of planning out my content well ahead of time, but I have honestly never done it outside of planning out content and emails that revolve around a single launch. I love the idea of sitting down and figuring out what I want to share for a couple of months at a time. Meliss even suggests planning around holidays and seasonal events. It may take a bit more time up front, but the payoff in consistency and always having content to post is totally worth the time investment.

 

You can connect with Meliss Jakubovic via her website at …..  List all her social media contacts here.  

Resources:

 

You can find Meliss’ books Push Positive and My Vision Journal on Amazon.

You can get Meliss’ Top 5 Facebook Ads Tips here and you can get her Finding Your Dream Customer Guide here.

Meliss Jakubovic is a Facebook Ads Expert and Marketing Specialist. She’s a self-proclaimed Serial Entrepreneur and a hustler full of passion. Her ad agency, Meliss Marketing helps businesses and entrepreneurs put their product or service in front of the right client or customer so they can scale their business strategically and spend time doing what they love to do.

 

As a single mom of two boys, it is incredibly important for Meliss to use her time efficiently and effectively and that’s why she is determined to get sh*t done for her clients.

 

Meliss is an extremely hard worker and loves to help people achieve their goals. Problem-solving and resourcefulness are some of her best qualities.

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#114 The Power of Vulnerability with Sabrina Must

August 3, 2017

How do you show vulnerability and handle grief? For Sabrina Must, she took her grief after her sister’s death and wrote a memoir. On today’s episode of Financial Fluency, Sabrina and I discuss the turmoils she’s faced and life as an author among many other topics.

 

In her day-to-day life, Sabrina is a copywriting consultant at her company Write Less Bad. She helps startups with their decks, proposals, website, and more. Sabrina mentions that life as an author isn’t all that glamorous. She says when you write for big-name sites it’s hard to see the return on investment. Her consultancy business is her means of paying the bills with the intention to build up and monetize her blog.

 

Sabrina used her raw, intense words to inspire others and provide insight into her life. She recalls she was finishing college when her sister committed suicide. And writing her memoir, Must Girls Love, helped her process what was going on after her sister’s death. The writing was a creative outlet for her to focus her energy on something. Her book traces family history. It starts with her mom’s side of the family, and it pinpoints the major events she experienced growing up and details her immediate family.

 

In addition to Must Girls Love, Sabrina wrote for another book, Living Witnesses Faces of the Holocaust. This book is a collaboration with her mom, who is a photographer. It features portraits of the remaining Holocaust survivors. With each picture, there’s a bio Sabrina wrote about the individuals.

 

Quotes from Sabrina

“When you’re open, other people feel like they can be open with you, too.”

 

“We’re so quick to label and everyone. People want to understand their place in the world, and people are so quick to make up stories, so things make sense in their head.”

 

“My whole intention in life is how can I feel happy and how can I feel good? I never want to feel how I felt in my twenties ever again.”

 

“You can connect with someone who seems far removed, but once you read their experience, you realize you have to be more empathic to those individuals.”

 

Sabrina is currently working on another book about love and dating. To learn more about Sabrina visit her website here, or follow her on social media:

 

Resources

Must Girls Love

Living Witnesses Faces of the Holocaust

Write Less Bad

http://www.livingwitnesses.net/

https://www.sabrinamust.com/blog/

 

Bio

Sabrina Must is a 30-something woman from Michigan, now based in San Diego, California. She’s the youngest of 4 sisters, daughter to a father who wishes I had married yesterday and to a mom who believes she can do anything in the world! Sabrina has a Masters in Writing from Northwestern University and has a pug named Monkey.

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#113 Fresh Faced Skin Care with Erica Suppa

August 1, 2017

A lot of us have experienced the adolescent scourge of acne that may have made us feel stressed, anxious or embarrassed about standing up in front of class, talking to that cute boy you liked or trying out for the cheerleading team. But when acne turns to cystic acne and follows you into adulthood, it can seriously hamper not just your social life and love life (who feels confident walking up to an attractive member of the opposite sex when you know you have a massive puss-filled lump on your face?), it can also affect your career, your happiness, and pretty much every aspect of your life. Erica Suppa knows a lot about this struggle because she herself has experienced cystic adult acne. Not that you would know it to look at her now!


The difference between Erica and most other people out there peddling skin care products is that she is a chemist and worked as a scientist in cancer research first. She deeply understands the underlying chemistry of the human body and particularly human skin. She is able to formulate products that chemically do exactly what she says they will do. She even tests every new product on her own, extremely sensitive skin first.

 

When I asked for more details she used her purifying bar as an example. She wanted something that had the same pH level as the skin so it wouldn’t dry it out or strip the skin of its natural oils. She then she added both anti-inflammatory and anti-bacterial ingredients to reduce inflammation and to curb bacterial growth. What does this mean for the user? It means that you have in a bar a cleanser that not only cleans your skin, it also reduces redness (inflammation) and treats the bacteria present in acne. She also said her male clients love to use it for shaving too. No razor burn or rash. That sounds pretty amazing to me! Listen in or watch below to find out how Erica went from being a cancer research scientist to developing new skin care products that do what they say they do!

 

You can connect with Erica Suppa via her website at www.freshfacedskincare.com

Or on social media: www.facebook.com/freshfacedskincare

www.instagram.com/freshfacedskincare

www.twitter.com/freshfacedskin

 

Resources:

QVC

Rodan and Fields

The Four Hour Workweek by Tim Ferris

Erica Suppa is the founder of Fresh Faced Skin Care, an advanced skin care studio with locations in Delaware and Pennsylvania. She has more than 15 years of experience in the healthcare industry as an esthetician, skin care expert and research scientist. Erica offers a unique approach to skin care by utilizing her scientific knowledge of skincare ingredients and how they interact with the skin to achieve phenomenal, lasting results. Erica also formulates the Fresh Faced Skin Care product line of professional-grade products with ingredients easily utilized by the skin, making them more effective.

 

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#112 - Power Squad Project with Ashleigh Blatt

July 27, 2017

I can’t help getting a little excited when I meet another mom of a child with severe allergies. Not that I am every pleased to hear that anyone has severe allergies. It’s just that we immediately have a certain understanding of how your plans on any given day can be completely derailed by a call from school or summer camp or gymnastics saying that your child needs immediate medical attention and you have to drop whatever it is you are doing, hop in the car and go! I actually met today’s guest Ashleigh Blatt at the 90 Day Year Live Event in San Diego in April which she ended up arriving to a day late because her daughter had a reaction the day before and had to be temporarily hospitalized. Such is the life for allergy families.

 

In the traditional corporate world, needing this kind of flexibility can be tough. It can be tough to talk a boss into getting it, and it can be tough taking it because colleagues might see you as a liability to the team and grumble, even though they know you have a very good reason for leaving work suddenly. Luckily Ashleigh realized before having kids that she wanted the kind of freedom and flexibility that self-employment affords. Ashleigh left her consulting and software implementation company with the plan of staying home with her babies while they were small. In today’s episode we talk about not only the work she does for her clients today, but also her own podcast Mompreneur on Fire and her latest project The Power Squad.

 

Why did Ashleigh create the power squad? Because she felt like so many of the entrepreneur communities online focus on the dude side of entrepreneurship. These are the communities that focus on hustle above all else and tell entrepreneurs to get up, eat protein and sit down and work for three hours before checking email or doing anything else. Or maybe they tout the incredible effects of microdosing LSD on your creativity and productivity. The people suggesting these kinds of things obviously either don’t have small children or leave care and feeding of their kids up to their spouses. The Power Squad Project is different. It is built for women, by women, and does not leave out things like needing to feed and care for children, have a social life and a bit of me-time now and then.

 

Ashleigh wants women to know that not only can we do it all, we ARE doing it all. As women we can (and ARE) coming together to support one another in the business world. We need real-life solutions, real-life strategies and resources for women who have 1001 things going on and are DOING IT. We run circles around the men in our lives. Now's the time to celebrate and support that.

 

You can connect with Ashleigh Blatt via her website at www.thepowersquadproject.com or follow her on Facebook or Instagram.

Resources:

 

Stealing Fire

The Power Squad Project

90 Day Year

Amplify Tour

Dr. Sunder Brain Spa

 

Part motivator, part organizational engineer, as an OBM (online business manager) Ashleigh Blatt is quick to grasp and effectively assess the entrepreneur's vision and opportunity ahead. This has been paramount to her success in driving revenue for celebrities, experts & traditional businesses. Ashleigh also is the Chief Curator at The Power Squad Project, an email community for women entrepreneurs by women entrepreneurs.

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#111 What do you really want? with Hilary Silver

July 25, 2017

As moms, daughters, friends, and wives, sometimes we all get pulled in so many directions by all of our different relationships that we can lose sight of ourselves and what we really want, both in the moment and in long game of our lives. This can look like everything from chronically saying "I don't know, whatever everyone else wants is fine with me" to looking around at your life one day and realizing that you aren't anywhere you ever really wanted to be. Your emotions, your reactions, your anxiety, your jealousy, your feelings about the things you encounter, these are clues you can use to find your way back to you so you can start to honor all of the relationships in your life by honoring the one you have with yourself first. This is the kind of work that Hilary Silver does. Hilary transitioned from brick and mortar counseling work to working online as a relationship expert and empowerment coach, both one on one and with groups, so she could reach more people who struggle both with their relationships with others and their relationship with themselves.

 

Here are a few tips from Hilary.

 

  1. You can't have what you want in your life and your relationships if you don't know what that is and how to go after it and get it. A lot of people (moms anyone?) spend so much time taking care of everyone else around them that they lose touch with themselves so much that they don't actually know what they want anymore. So tip one is to figure out what you want. Need help? Go on to tip 2.
  2. Observe yourself. Watch yourself watch TV. What movies or commercials make you well up with tears or laugh out loud? What makes you angry or jealous? How do you feel when you watch shows about politics. Your emotions are your clues to the things that are most important to you.
  3. If you don't know what you want and don't ask for it, you end up feeling resentful and being unhappy. Once you learn your truth, learn how to speak it effectively without cutting people off or alienating the people who aren't used to you speaking your truth yet. Baby steps.
  4. If you feel resentful you haven't said something you want to say, or you are doing something you don't want to do, or you aren't doing something that you do want to do. You have control over what you say and what you do. You are responsible for making the changes required to get what you want and what you need in life. Say the things you want to say and do the things you want to do!

 

To find out more about Hilary visit her website at www.hilarysilver.com or follow her on social media

 

Bio

 

Hilary is a Relationship & Intimacy Expert and Master Coach. She is the founder of Hilary Silver Coaching & Consulting, and the creator of lifestyle brand Hot, Healthy Happy, which teaches LOVERS how to have more intimacy, connection and satisfaction in their relationships so they can keep their love and passion alive for the long term.

With 15 years of experience as a licensed couples therapist, she has worked with thousands of clients on issues such as launching healthy relationships, communication and conflict, infidelity, intimacy, sex and lasting passion.

Hilary has been featured on Steve Harvey, Men’s Fitness, Women’s Health, Martha Stewart Weddings, Cosmopolitan and Womanista to name a few.

She holds a master’s degree in social work and is a Licensed Clinical Social Worker.  Above all of that, she uses her personal journey from isolation and pain to joy and fulfillment as inspiration to help others find meaning and purpose in their lives. Married to her husband for 11 years, and together for 17, they have 2 spirited children.  She knows exactly what it takes to keep the love and passion alive!

 

Resources:

5 Love Languages of Children

 

 

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#110 Travel and Learn with Alyson Kilday

July 20, 2017

Do you love the idea of educational travel, but resist plonking down the money to actually book one of those awesome sounding trips your college sponsors for alumni or that you see advertised for groups? I do too. I love the idea of traveling somewhere cool, drinking fine wines and learning about something that interests me, but I always feel like if it is just for recreation, I should spend that money on a trip that includes my kids, and if it is for my own edification, then I should invest in a conference or something that will move me forward in my career or help me add income to my finances. Which is exactly why I am so excited to introduce you to Alyson Kilday and her company Damesly. Alyson combines the best of these two worlds by offering career focused learning opportunities for women in fantastic locations around the country and around the world.

 

Alyson says of herself and her partner Kelly, “We believe that investing in yourself returns exponential dividends, and that for women especially, connecting with peers and mentors is more important than ever. We’re not your typical “tour” company, we bring together workshops and learning opportunities from amazing women in the field with people who share a similar passion or interest. We just happen to do it in epic locations, because what better way to form lasting friendships and connections than by sharing an adventure together?”

 

You can connect with Alyson Kilday via her website at damesly.com or on social media.

Resources:

Alyson is excited to have just launched "Damesly Minis" which are weekend workshops and retreats to amazing locations around the country. From learning how to become your own PR agent while cruising on a boat in Lake Powell, learning how unleash and harness your creativity from successful makers and artists in New Orleans to upping your Photography skills while hiking in the Grand Canyon with a NatGeo pro we'll be rolling out even more Minis over the next year.

Alyson Kilday is the CEO of Hop & Jaunt, a creative agency based in New Orleans as well as the co-founder of Damesly. She launched her first company while backpacking and sailing across the Caribbean to Colombia and now calls New Orleans homebase. Having grown up in over a dozen countries she speaks Japanese and Spanish fluently and is currently on passport number 5. She’s excited to be able to bring together her love of travel and connecting people from around the world.

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#109 Find Your Feminine Power with Phoenix Muranetz

July 18, 2017

Have you ever felt afraid to tap into your own creative potential? Today on Financial Fluency, I’m pleased to welcome Phoenix Muranetz. Phoenix is a unification architect, sacred ceremony designer, performer, and writer. Phoenix helps women awaken their leadership by tapping into their innate brilliance, sensuality, and power.

 

As the co-founder of the Awakened Woman Convergence, Phoenix welcomes men and women of all orientations to this conference. Her goal is to create a safe space where people can feel safe, heard, seen, and come closer to understanding their purpose.

 

Phoenix explains her current path in life wasn’t something she chose years ago. Originally, she wanted to be involved in the arts and visual arts. But after high school, Phoenix was confused because the message she got from society was that it was “too hard” to be an artist and that not a profession real adults take part in. Phoenix tells me It wasn’t until she went to Burning Man that she had her spiritual awakening and discovered her purpose—unifying people together by transformative experiences.

 

On the show, Phoenix tells me this is the first year they’re opening up the conference to men, and the conference will have workshops for couples to explore their sexuality and creative genius. In addition, there will be workshops focused on healing and harmony to help women grow in their business and in their personal development.

 

Wise Words from Phoenix

“If you’re finding blocks in your business, or you’re not finding the flow, connect with a spirit and ask: How is my work connected with the great directive of the planet? Once you know, figure out how you can align with that more.”

 

From Oct 12th-15th, 2017 in Arizona, Phoenix is hosting the annual Awakened Woman Convergence Leadership Conference. The workshops in the Awakened Woman Convergence are designed to allow you to express yourself radically. Phoenix also notes she is able to speak to the connection between 'Pussy' + Profit. She says, as women, when we open up our Sacral Chakra, we release the shame we've carried around our sexuality, and begin to honour our wombs with more presence, profit and prosperity increases exponentially. Phoenix highlights the three main philosophies of Pussy Wisdom so women can reconnect with the flow of abundance and prosperity in their lives in opening up to:

  • Presence vs. Hustle
  • Receiving vs. Taking
  • Expansion vs. Force

 

To learn more about Phoenix and the Awakened Woman Convergence, visit her website: awconvergence.com, pussy-wisdom.com, or follow her on social media:

 

Resources

Tickets are still available for the annual Awakened Woman Convergence Leadership Conference in Arizona Oct 12th-15th.

 

  • Use promo code: jenturrell to receive a $500 discount off your ticket.

 

 

Pussy Wisdom Tour: Radical Conversations on Pussy Wisdom, Sisterhood and Feminine Leadership.

  • Live Events will be taking place in Scottsdale, Phoenix, Las Vegas, and New York

Bio

Phoenix Muranetz explores the soul’s capacity for love, expression and expansion through her work as a Unification Architect, Sacred Ceremony Designer, Performer & Writer.

 

Founder of the Awakened Woman Convergence, an annual global gathering of visionaries & leaders with ambassadors in over nine countries, she builds empowered communities who together support one another in exploring their authentic desire, creative expression and awakened selves.

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#108 Musings of an Earth Angel with Suzanne Adams

July 13, 2017

What would happen if you turned off the world and looked inward? Today on Financial Fluency, my guest is best-selling author Suzanne Adams. Suzanne is a speaker, life purpose consult, and the author of Musings of an Earth Angel. On the show, Suzanne speaks about learning to love yourself, how to flip negativity into positivity, and how to connect with a greater power.

Early on, Suzanne lived the  life she thought she was supposed to live. She called this “surface-level happiness” on the show. Suzanne said it was like putting on a front pretending to be happy. She didn’t understand true fulfillment, and it felt like she was going through the motions.

This way of life got to a point where she felt a pit in her stomach, and was constantly saying there has to be more. Suzanne shared that during this time, she was chasing fulfillment through her career, shopping, and other’s opinions. Suzanne realized she couldn’t pretend everything was ok anymore. She didn't want to numb the pain anymore.

That tumultuous period forced Suzanne to take inventory of the important things in her life. This mindset catapulted her to her mission. Suzanne allowed her body to heal and it brought her into alignment with her purpose. Suzanne says “My life purpose is to teach people how to reach their highest level of potential.”

Suzanne’s book, Musings of an Earth Angel, is about understanding divine communication and self-love. In a way, the book mirrors the struggles she faced when experiencing her spiritual awakening. Suzanne mentions the intention of her book is to awaken people to a higher meaning and deeper purpose with a story that’s relatable.

 

Self-Love Explained by Suzanne

  • The first step to self-love is to look at your thoughts and think about the things you tell yourself every single day. Everything is energy. If you think and treat yourself negatively, that’s what you’ll attract.
  • Have boundaries for yourself. Showering yourself with love is important. Allow yourself to have non-negotiable time.
  • Cherish and create sacred rituals that put you first. These rituals will fill you up from the inside out. The way you fill your well up affects everyone around you.

 

Suzanne Shares Her Personal Message Here

“I teach people how to live a life of fulfillment and happiness. My top tips are to always trust your heart, do what scares you, and find like minded people that inspire you and surround yourself with them. My big why is to help to make the planet a happier place.”

To learn more about Suzanne visit her website suzanneadamsinc.com, or follow her on social media.

 

Resources

Empowerment Retreat in Sedona, AZ from September 28, 2017 to October 2, 2017. This retreat will help let go of what’s in your way so you can step into the next level of leadership and deepen your intuition.

Musings of an Earth Angel book trailer: https://youtu.be/cySSO56MLKc

Free Guided Meditation: http://suzanneadamsinc.com/meditations/

 

Bio

Suzanne Adams is a bestselling Author, Motivational Speaker, and Life Purpose Consultant that is sharing her zest for life with audiences around the globe. She believes that having fun and following your passion are the keys to finding true happiness and living a life of fulfillment and joy!

Suzanne was a Speaker at the 2016 Hay House World Summit and is so excited to share with you her secrets to attracting happiness and freedom into your life! Suzanne is thrilled to be leading workshops and retreats around the world. She also loves to share her secrets to success with you through her books, digital courses, and inspirational talks.

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#107 Blow Up Instagram by Keepin’ It Real with Rachel Bell

July 11, 2017

Where do you get started with Instagram? Does your photo feed get lost with other accounts on the platform? Today on Financial Fluency, I’m excited to have Rachel Bell with me. Rachel is an Instagram influencer and co-founder of Trill Media. Trill Media is an Instagram marketing agency helping brands grow large, organic followings.

On the show, Rachel shares how to use Instagram to drive business growth. She goes in-depth and explains why Instagram is the top social media platform for businesses today and how you can replicate those results. Rachel says 2017 is the year for Instagram because of the new business features they’ve added.

Influencer marketing is huge. Thousands of people successfully monetize their Instagram accounts every day, sometimes with a single post. And well-known brands have the budget to spent $5,000 - $25,000 for a sponsored post. Rachel says if you’re a model, live in LA, or have a large following, paid sponsorship is great way to monetize your account. If you have a smaller following, you can run targeted ads to help boost your page.

With her own Instagram feed, @drivenyounglady, Rachel aims to connect with millennial women. She wants to give her followers inspiration and advice from her entrepreneurial journey. As a social media strategist who helps make her clients go viral, she’s rediscovering what it means to have her brand on the social media platform.

Rachel mentions the shelf life for content on Instagram is short. Thousands of people are posting and using hashtags every second, and it’s easy to get lost in the noise. If you want to gain new followers, Rachel shares that you have to post 1-3 tailored photos on Instagram daily. Continuous posting will help you build and gain trust with your audience. She mentions it can be a lot of work to keep posts engaging, relevant, and likable. Her strategy? Leverage viral content.

 

Rachel’s Tips to Boost Your Instagram Account

If you want to have authentic followers, you have to nurture your Instagram. Follow these tips to help get your account off the ground:

  • Write good content—but know that’s not all. You need to engage with followers and other people’s followers to get more visibility on your account.
  • Cross-pollinate with another account. Feature someone else’s photo with a photo credit, or take part in a shout-for-shout with a handle that has a similar account following
  • Use hashtags. Instagram’s hashtags help categorize and rank your account. Sometimes, it's smart to go outside of those no-brainer hashtags; it depends on the goal of your photo.
  • Steal like an artist. Research what people want to see in your niche. Find related accounts and look at the best-performing accounts and posts. Get an average like and comment total and see what looks abnormal. Replicate those highly engaged posts with your style and aesthetic.
  • Cut through the noise. Instagram had no SEO except for your username, handle, and bio. Tailor your profile to match keywords relevant to your niche and accounts like yours.

People naturally want to be brand ambassadors for brands they know and trust. It’s about creating shareable photos.

You can connect with Rachel via her company's website at www.trillmediateam.com.

 

Resources

If you want to learn the basic principles to grow your Instagram account, check out Rachel’s in-depth ebook, Instagram Secrets: Get your first 100,000 followers on Instagram with our proven method.

You can also join Rachel’s free Facebook group, Become a Social Media Manager.

Bio

Rachel is an Instagram influencer and co-founder of Trill Media, an Instagram marketing agency focused on helping brands grow a large, 100% organic following so that they can boost influence and go viral. After testing all the typical strategies on Instagram, she has found ways to crack the code and gain a massive following - without using any automation or bots. Now, Rachel has used these tactics to form partnerships with other influencers, create a network of over 25 million users, and amassed a total following of over 450,000 across different accounts.

 

                    

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